Walk inside Herman Hiss & Company’s doors and discover a classic, small-town store reminiscent of an earlier era. But ask those people what inspired them to visit today and you’re likely to hear about ultra-modern Facebook and Instagram. We’ve helped Herman Hiss grow their Facebook followers to more than 7,000. We’ve used contests, posts highlighting individual staff members, gorgeous photos of amazing jewelry and gifts, and more to encourage young clientele to visit this Bay City icon. Today, Herman Hiss sees most of the traffic to its website coming from social media.